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Case study · Legal services · Ukraine

A law firm site that sells guides

LEAGUE LAWYERS GENTLEMEN is a law firm in Kyiv. There was no website at all. We built one where clients see won cases, find their service on Google and can buy a legal guide through monobank without waiting for a consultation.

Guides sold via monobank 20+ service pages Enquiries in the CRM
advokat-pravo.com
advokat-pravo.com home page: a won case, fines cut from UAH 5.2 million to UAH 151,000
Project for
LLG
Industry
Legal services
Market
Ukraine
Timeline
2 months
Team
2 developers
The task

What the client came with

Starting point

There was no website. Clients found the firm through referrals and social media, and anyone urgently searching Google for a lawyer ended up with competitors.

Legal help is about trust. Clients want to see real won cases and understand what help costs before they make the first call.

Goals

  • Bring clients from Google for every area of law
  • Show won cases with real amounts
  • Clear service packages, from a consultation to full representation
  • New revenue: selling legal guides online
  • Every enquiry in the CRM
Before and after

No website → a site that sells

BeforeNo website
  • Clients only through referrals and social media
  • Not found on Google
  • Nowhere to show won cases
  • Income from consultations only
AfterA site that sells
  • 20+ pages for every area of law and service
  • Won cases with amounts on the first screen
  • Service packages with clear formats
  • Guides bought online through monobank
Solution

What we built

A law firm website that brings clients from search and sells even when the lawyers are busy.

Won cases

A dedicated section of cases with real amounts, from reduced fines to payments for service members. The strongest argument sits on the first screen.

20+ service pages

11 areas of law plus pages for in-demand services: medical boards, deferrals, employee exemptions, support for service members. Each one brings clients from Google.

Service packages

Urgent help, an extended consultation, full representation. Clients choose a format before they call.

Legal guides

PDF guides written by lawyers, paid through monobank. New revenue without billable hours. How it works

Trust

Team, reviews, media coverage, trainings, partners and FAQ. Everything people check before trusting someone with their case.

Enquiries in the CRM

Forms on every page feed the CRM, so no enquiry gets lost.

The hard part

Selling legal guides through monobank

A lawyer’s consultation costs from UAH 1,500 and needs booking. But many people only need clear instructions. We built a guide store: people pay through monobank and get the PDF immediately, and the firm earns even when its lawyers are busy.

advokat-pravo.com/gaydy
LLG legal guide catalogue: UAH 500–1,000, paid by monobank, Apple Pay or Google Pay
Legal guides from UAH 500, paid by monobank, Apple Pay or Google Pay · advokat-pravo.com/gaydy
  1. 1ChooseA guide for your situation: payments, medical boards, border, loans
  2. 2Paymonobank, card, Apple Pay or Google Pay
  3. 3Get itThe PDF on screen at once, with a copy by email
  4. 4Get helpIf needed, an enquiry to a lawyer goes to the CRM

What we decided against: accounts and sign-up

Someone with an urgent problem does not want to create an account. So buying a guide only needs an email: pay, and the file is on screen and in the inbox, with no passwords or accounts.

Open the guides ↗
Trust

Won cases instead of promises

Lawyers are trusted for results. So every won case has its own page with the amount, what the case was about and what the lawyers did.

Our cases section: LLG’s won cases with amounts
Won cases with amounts · advokat-pravo.com/case
Screens

How it looks

A service page on desktop and the guides on a phone.

Results

What changed after launch

Compared with working without a website.

20+
service pages bringing clients from Google
24/7
guide sales through monobank with no lawyer involved
3
service packages with clear formats
CRM
every enquiry in one place

The firm now has a brand and a strong position: before the first call, clients understand who these lawyers are and why they can be trusted. The business grew, and the guides added a new source of revenue.

Process

How the project ran

From the first call to launch in two months. The team: two developers.

1
Brief and service structure
1 week
2
Design
2 weeks
3
Service and case pages
3 weeks
4
Guides and monobank payments
1 week

Guide catalogue, payments, PDF delivery to screen and email, enquiries to the CRM

5
Content and launch
1 week
Review

We had no website at all, and now we have a brand with a strong position. People see who we are, what we stand for and which cases we have won, and they trust us before they call. The guides were a great idea: clients buy them through monobank even when our lawyers are busy.

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